Site geneli tag manager script
<!-- Global site tag (gtag.js) - Google Ads: 123456789 -->
<script async src="https://www.googletagmanager.com/gtag/js?id=AW-123456789"></script>
<script>
window.dataLayer = window.dataLayer || [];
function gtag(){dataLayer.push(arguments);}
gtag('js', new Date());
gtag('config', 'GA_TRACKING_ID');
gtag('config', 'AW-123456789');
</script>
<noscript>
<iframe src="https://www.googletagmanager.com/ns.html?id=GTM-M92BGP"
height="0" width="0" style="display:none;visibility:hidden"></iframe>
</noscript>
Anasayfa, ürün detay, kategori, sepet ve checkout adımları dışındaki sayfalar için
<script>
dataLayer.push({
'event': 'viewOther',
'pagetype': 'Other'
});
</script>
Tüm sayfalarda sepet ögelerinin gönderimi
<script>
var cartItems = [];
var cartItem = {
'item': name,
'price': price,
'quantity': quantity
}
cartItems.push(cartItem);
dataLayer.push({
'membertype': isGuest ? "visitor" : orderCount > 0 ? "buyer" : "member",
'email': email,
'cartcontent': {
'products': cartItems
}
});
</script>
Slider ögelerinin gönderimi
<script>
var promotions = []
var promotion = {
'id': id,
'name': name,
'creative': 'Slider',
'position': index
}
promotions.push(promotion)
dataLayer.push({
'ecommerce': {
'promoView': {
'promotions': promotions
}
}
})
</script>
<script>
var impressions = [];
var impression = {
'id': id,
'name': name,
'price': price,
'brand': brand,
'category': categoryName,
'list': 'Kategori',
'position': index
}
impressions.push(impression)
dataLayer.push({
'ecommerce': {
'currencyCode': currencyCode,
'impressions': impressions
}
})
dataLayer.push({
'event': 'viewList',
'pagecat': formattedCategory //etc. Computer > Notebook > Macbook,
'pagetype': 'Listing'
})
</script>
<script>
dataLayer.push({
'event': 'productClick',
'ecommerce': {
'currencyCode': currencyCode,
'click': {
'actionField': { 'list': 'Kategori/Arama Sayfası/' + formattedCategory },
'products': [{
'name': name,
'id': id,
'price': price,
'brand': brand,
'category': formattedCategory,
'position': index
}]
}
}
})
</script>
<script>
var impressions = [];
var impression = {
'id': id,
'name': name,
'price': price,
'brand': brand,
'category': categoryName,
'list': 'Kategori',
'position': index
}
impressions.push(impression)
dataLayer.push({
'ecommerce': {
'currencyCode': currencyCode,
'impressions': impressions
}
})
dataLayer.push({
'event': 'viewList',
'pagetype': 'Listing'
})
</script>
<script>
dataLayer.push({
'ecommerce': {
'currencyCode': currencyCode,
'detail': {
'actionField': { 'list': formattedCategory },
'products': [{
'id': id,
'name': name,
'price': price,
'brand': brand,
'category': formattedCategory
}]
}
}
})
dataLayer.push({
'event': 'viewItem',
'pageType': 'Product'
})
</script>
<script>
dataLayer.push({
'event': 'addToCart',
'ecommerce': {
'currencyCode': currencyCode,
'add': {
'products': [{
'id': id,
'name': name,
'price': price,
'brand': brand,
'category': categoryName,
'variant': variant,
'quantity': quantity
}]
}
}
})
</script>
<script>
dataLayer.push({
'event': 'removeFromCart',
'ecommerce': {
'currencyCode': currencyCode,
'remove': {
'products': [{
'id': id,
'name': name,
'price': price,
'brand': brand,
'category': categoryName,
'quantity': quantity,
'variant': variant
}]
}
}
})
</script>
<script>
var products = []
var product = {
'name': name,
'id': id,
'price': price,
'brand': brand,
'category': categoryName,
'variant': variant,
'quantity': quantity
}
products.push(product)
dataLayer.push({
'event': 'checkout',
'ecommerce': {
'currencyCode': currencyCode,
'checkout': {
'actionField': { 'step': 1, 'option': isGuest ? "notLoggedIn" : "LoggedIn")' },
'products': products
}
}
})
dataLayer.push({
'event': 'viewBasket',
'pagetype': 'Basket'
})
</script>
<script>
var products = []
var product = {
'name': name,
'id': id,
'price': price,
'brand': brand,
'category': categoryName,
'variant': variant,
'quantity': quantity
}
products.push(product)
dataLayer.push({
'event': 'checkout',
'ecommerce': {
'currencyCode': currencyCode,
'checkout': {
'actionField': { 'step': 2, 'option': isGuest ? "notLoggedIn" : "LoggedIn")' },
'products': products
}
}
})
dataLayer.push({
'event': 'viewAddress',
'pagetype': 'Address'
})
</script>
<script>
var products = []
var product = {
'name': name,
'id': id,
'price': price,
'brand': brand,
'category': categoryName,
'variant': variant,
'quantity': quantity
}
products.push(product)
dataLayer.push({
'event': 'checkout',
'ecommerce': {
'currencyCode': currencyCode,
'checkout': {
'actionField': { 'step': 3, 'option': isGuest ? "notLoggedIn" : "LoggedIn")' },
'products': products
}
}
})
dataLayer.push({
'event': 'viewPayment',
'pagetype': 'Payment'
})
</script>
Başarılı satış anında(tek sefer gönderilmesi gerek)
<script>
gtag('event', 'conversion', {'send_to': 'AW-123456789/AbC-D_efG-h12_34-567',
'value': orderTotal,
'currency': currencyCode
})
</script>
Sipariş tamamlandı sayfası(tek sefer gönderilmesi gerek)
<script>
var transactionItems = []
var transactionItem = {
'id': id,
'name': name,
'price': price,
'brand': brand,
'category': categoryName,
'variant': variant,
'quantity': quantity,
'coupon': couponCode
}
transactionItems.push(transactionItem)
dataLayer.push({
'ecommerce': {
'currencyCode': currencyCode,
'purchase': {
'actionField': {
'id': orderNumber,
'affiliation': 'Online Mağaza',
'revenue':orderTotal,
'tax': tax,
'shipping': shippingPrice,
'coupon': coupon
},
'products': transactionItems
}
}
})
gtag('event', 'conversion', {'send_to': 'AW-123456789/AbC-D_efG-h12_34-567',
'value': orderTotal,
'currency': currencyCode
})
dataLayer.push({
'event': 'viewSuccess',
'pagetype': 'Success'
})
</script>